Media Agency Services - AWARD

Concepts

• advertising and marketing
• marketing services
• consultancy services
• media planning
• an experienced media agency
• media
• marketing management
• multiple campaign briefs
• digital channels
• eg escapes

Location

Geochart for 1 buyers and 1 suppliers

BFI

Aka Promotions

+−

Leaflet | Map tiles by Stamen Design, under CC BY 3.0. Data by OpenStreetMap, under ODbL.

Description

The BFI is seeking an experienced media agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. The business areas include all under the BFI brand, nationally and internationally, but excludes Global Screen Fund and other BFI funded partner projects eg Escapes. Each business area operates with discreet KPIs and within a variety of parameters and have separate but often over-lapping audiences all engaged at some level with the BFI brand and experience. An essential requirement for a media agency is experience of working with a complex, overarching brand that operates multiple touchpoints for customers and audiences, in an arts, heritage, film, TV, government or education environment. The successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement.

Award Detail

CPV Codes

• 79340000 - Advertising and marketing services
• 79413000 - Marketing management consultancy services
• 79342000 - Marketing services

Indicators

• Contract is suitable for SMEs.