Behavioural Change Assessment for the Environment Baselining Pilot

Concepts

• agricultural production
• coventry
• behaviour change assessments
• behaviour change
• measuring change
• change
• the environment baselining pilot
• its environment baselining pilot
• behavioural change assessment
• assess

Location

Geochart for 1 buyers and 0 suppliers

AHDB

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Description

AHDB requires one supplier to assess the extent to which data, knowledge and other factors can drive behaviour change on farms for its Environment Baselining Pilot. AHDB are seeking a supplier who has a track record of delivering behaviour change assessments/evaluations within the agriculture sector, primarily for the four levy sectors supported by AHDB/QMS namely, Dairy, Beef and Lamb, Cereals and Oilseeds, and Pork. There will be 3 main areas of consideration within the scope of this tender: • Understanding what drives farm management practice choices on farm. • Understanding of the drivers/motivation (together with challenges and barriers) for change • Measuring change - what are the actions that the 170 farmers intend to implement, and which ones are actioned, together with their impact. AHDB requires a supplier who can develop and implement an evaluation/assessment framework for the Environment Baselining Pilot. Closing date is by 12 noon on 27 March 2025

CPV Codes

• 77110000 - Services incidental to agricultural production

Indicators

• Contract is suitable for SMEs.

Other Information

The electronic address at which the Procurement Documents have been made directly available by AHDB by electronic means is https://defra-family.force.com/s/Welcome. This is AHDB's e-Sourcing portal.